#CustomerPersonalization and #meaningfulbusinessrelationships are always good for #business - http://drewrynewsnetwork.com/forum/business


Businesses operating on the World Wide Web should make relationship building with their target audience the first action step for web business success. It’s those precious moments when businesses take time to personally respond to social media comments, answer e-mails, and upload videos to YouTube answering individual consumer questions personally that builds rapport and trust with potential and established online consumers. Serious businesses operating online who value relationships with their audience understand that it’s not all about selling something in the moment; yet, earning consumer loyalty, earning positive word-of-mouth advertising to others. Fair pricing is an absolute must an an unwritten rule "in most cases offering free shipping as a way of showing customers you appreciate their business."

Personalization - Consumers or opted in subscribers who receive customized content from companies feel special when the body of the message begins with addressing them by first name. An example would be an e-mail newsletter. E-mail newsletters formatted by companies use sophisticated automation software to customize individual e-mails by addressing consumers...